Privacy Policy of LumenFrame Studio Singapore

Effective Date: 15 May 2026

1. Introduction and Company Information

This Privacy Policy explains how LumenFrame Studio Singapore collects, uses, discloses, stores, and protects personal data in connection with its photo-studio services, including portrait sessions, event photography, commercial shoots, image editing, booking administration, customer support, marketing, and related services.

LumenFrame Studio Singapore is committed to handling personal data in accordance with the Singapore Personal Data Protection Act 2012 (“PDPA”) and other applicable laws in Singapore.

Company details:

• Name: LumenFrame Studio Singapore
• Address: LumenFrame Studio Singapore, 1 Grange Road, #08-03 Orchard Building, Singapore 239693
• Email: [email protected]
• Phone: +65 6238 4719

2. Data Collection and Processing

LumenFrame Studio Singapore may collect and process the following categories of personal data, depending on your interactions with us:

• Identification and contact details: name, email address, phone number, billing address, mailing address, and other contact information.
• Booking and service details: appointment dates, session preferences, package selections, special requests, event details, and communication records.
• Payment and transaction data: payment status, invoice details, and limited payment-related information processed through third-party payment providers. We do not intentionally store full card details unless required by our payment processor.
• Photographic and audiovisual data: photographs, video recordings, behind-the-scenes content, and related image files captured during studio sessions or events.
• Technical data: IP address, browser type, device information, log data, cookies, and usage analytics when you visit our website or online booking platforms.
• Marketing preferences: consent choices, subscription status, and responses to promotional communications.
• Communications: enquiries, feedback, complaints, testimonials, and correspondence with us.

We may collect personal data directly from you, from your authorised representatives, from our website or booking systems, from social media interactions, from event organisers or corporate clients, and from third-party service providers acting on our behalf.

Where you provide personal data relating to another person, you confirm that you have the authority or consent to do so.

3. Purpose of Data Processing

LumenFrame Studio Singapore processes personal data for the following purposes:

• to provide photography, videography, editing, and related studio services;
• to manage bookings, appointments, consultations, and customer accounts;
• to communicate with clients regarding enquiries, confirmations, rescheduling, delivery, and support;
• to process payments, invoices, refunds, and accounting records;
• to create, edit, store, deliver, and archive photographic and audiovisual works;
• to personalise services and fulfil client instructions and creative briefs;
• to send service-related notices, updates, and administrative messages;
• to conduct marketing, advertising, portfolio display, testimonials, and promotional campaigns, where permitted;
• to improve our website, services, operations, and customer experience;
• to detect, prevent, and investigate fraud, misuse, security incidents, and unlawful activity;
• to comply with legal, regulatory, tax, accounting, and record-keeping obligations;
• to establish, exercise, or defend legal claims.

4. Legal Basis for Processing

Under the PDPA, LumenFrame Studio Singapore generally processes personal data where one or more of the following apply:

• Consent: you have given consent for the collection, use, or disclosure of your personal data for specified purposes;
• Deemed consent: where permitted under the PDPA, including situations where you voluntarily provide data for a reasonable purpose or where consent may be inferred from your conduct;
• Contractual necessity: processing is necessary to enter into, perform, or manage our service agreement with you;
• Legitimate interests / business improvement: where processing is permitted under applicable PDPA exceptions and is necessary for purposes such as fraud prevention, service improvement, or operational efficiency, subject to applicable safeguards;
• Legal obligation: processing is necessary to comply with laws, regulations, court orders, or lawful requests from authorities.

Where consent is required, you may withdraw it at any time, subject to legal or contractual restrictions and reasonable notice.

5. Data Sharing and Third Parties

LumenFrame Studio Singapore may disclose personal data to the following categories of recipients, where necessary for the purposes described in this Policy:

• employees, contractors, and authorised personnel;
• payment processors, banks, and financial service providers;
• cloud storage, IT support, website hosting, analytics, and cybersecurity providers;
• booking, customer relationship management, email, and communication platform providers;
• printing labs, album suppliers, retouching specialists, and delivery partners;
• event organisers, corporate clients, venues, and other parties involved in a booked service;
• professional advisers such as lawyers, auditors, and accountants;
• government agencies, regulators, law enforcement, and courts, where required or permitted by law;
• other third parties with your consent or at your direction.

We require third parties processing personal data on our behalf to protect it and to use it only for authorised purposes.

6. Data Transfer to Third Countries

Some of our service providers or systems may be located outside Singapore. As a result, your personal data may be transferred to, stored in, or accessed from countries outside Singapore.

Where such transfers occur, LumenFrame Studio Singapore will take reasonable steps to ensure that the recipient provides a standard of protection comparable to that required under the PDPA, including through contractual safeguards, data processing terms, and security controls where appropriate.

7. Storage Duration

LumenFrame Studio Singapore retains personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law, contractual obligations, or legitimate business needs.

• Client and booking records: retained for the duration of the service relationship and for a reasonable period thereafter.
• Financial and tax records: retained for the period required under applicable Singapore laws and accounting requirements.
• Photographs and creative files: retained according to project requirements, client instructions, licensing terms, archival needs, and operational practices.
• Marketing data: retained until you unsubscribe, withdraw consent, or object where applicable.
• Website logs and analytics: retained for a limited period necessary for security, troubleshooting, and performance analysis.

When personal data is no longer needed, we will take reasonable steps to delete, destroy, or anonymise it in accordance with applicable law and internal retention practices.

8. User Rights

Subject to the PDPA and any applicable exceptions, you may have the following rights in relation to your personal data held by LumenFrame Studio Singapore:

• Access: to request access to your personal data and information about how it has been used or disclosed;
• Rectification: to request correction of inaccurate or incomplete personal data;
• Erasure: to request deletion of personal data in certain circumstances, subject to legal and operational retention requirements;
• Restriction: to request that we limit certain processing activities in appropriate circumstances;
• Data portability: where applicable and technically feasible, to request a copy of certain personal data in a commonly used format;
• Objection: to object to certain processing, including direct marketing where applicable.

To exercise any of these rights, please contact us using the details below. We may need to verify your identity before responding. We will respond within a reasonable time and in accordance with applicable law.

9. Withdrawal of Consent

Where our processing of your personal data is based on consent, you may withdraw that consent at any time by contacting LumenFrame Studio Singapore.

Please note that withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal. In some cases, withdrawing consent may affect our ability to provide certain services, deliver images, or maintain your booking.

10. Right to Complain

If you have concerns about how LumenFrame Studio Singapore handles your personal data, please contact us first so that we may address your concern promptly.

You also have the right to lodge a complaint with the Personal Data Protection Commission (PDPC) in Singapore if you believe your personal data has been handled in a manner that is inconsistent with the PDPA.

11. Data Security

LumenFrame Studio Singapore implements reasonable administrative, technical, and physical safeguards designed to protect personal data against unauthorised access, collection, use, disclosure, copying, modification, disposal, or similar risks.

These measures may include access controls, password protection, secure storage, encryption where appropriate, staff confidentiality obligations, and vendor due diligence. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

12. Contact Information

If you have any questions, requests, or concerns regarding this Privacy Policy or our handling of personal data, please contact:

• LumenFrame Studio Singapore
• Address: LumenFrame Studio Singapore, 1 Grange Road, #08-03 Orchard Building, Singapore 239693
• Email: [email protected]
• Phone: +65 6238 4719

13. Changes to Privacy Policy

LumenFrame Studio Singapore may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs.

Any revised version will be posted with an updated effective date. Your continued use of our services after changes are published constitutes your acknowledgement of the updated Privacy Policy, to the extent permitted by law.

By engaging our services, using our website, or otherwise interacting with LumenFrame Studio Singapore, you acknowledge that you have read and understood this Privacy Policy.